The Strength Set

Essentials designed to support every rep, every ritual.

Core Cutie essentials, redefined

The Ruffle Edit

Limited-edition grip socks designed for movement and beyond.

Why We Started

Your workouts deserve more than the basics.

Lovièa was created to turn everyday movement into something you look forward to. Pieces that feel like a reward, not just a routine.

It’s about building strength without losing softness, and making every session feel elevated, intentional, and entirely yours.

Because strength and style were always meant to go together.

BEHIND THE BRAND